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StaffStaffMarch 2, 2020
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5min5220

It’s time for your Daily Hit of cannabis financial news for March 2, 2020.

On The Site

Tilray

Tilray, Inc.  (Nasdaq:TLRY) stock got slammed in aftermarket trading after the company delivered its financial results for the fourth quarter and full fiscal year ending December 31, 2019. The stock was falling over 11% and was lately trading at $13.54 following a positive day of buying.

The company’s fourth-quarter non-GAAP EPS of -$0.62 missed by $0.24 and the GAAP EPS of -$2.14 missed by $1.80. Revenue of $46.94 million which increased by 202 % over last year also missed estimates by $8.58 million.

The net loss for the quarter was an eye-popping $219.1 million versus a loss of $31.0 million. Adjusted EBITDA was a loss of $35.3 million compared to a loss of $13.3 million in the prior-year period. The increased net loss and Adjusted EBITDA declines were primarily due to increases in operating expenses related to growth initiatives, expansion of international teams, and the addition of Manitoba Harvest and Natura Naturals businesses.

Curaleaf

Curaleaf Holdings, Inc. (CSE:CURA) (OTCQX:CURLF) said it will acquire Colorado-based edibles company BlueKudu for an undisclosed amount.

Founded in 2011, BlueKudu is one of Colorado’s oldest and most experienced edible manufacturers. Known for utilizing high-quality ingredients sourced from Rainforest Alliance Fair Trade Certified Farms, BlueKudu employs culinary experts and an extraction process that provides a cleaner and more natural oil to create artisanal cannabis products with vegan and gluten-free options. The company says it is available in 200 locations.

Payzel

Not only do cannabis companies face banking challenges, but the employees also face the stigma of the big green leaf. Banks are notoriously conservative when it comes to cannabis and that hurts employees who just want a car loan or a mortgage. The founders of cannabis logistics company  Hardcar, saw first hand the struggles with banking and stepped up with a solution.

This new fintech company PAYZEL said it has secured banks to do home loans and other financial services for employees of cannabis companies. The company said that by shifting banks interest from just mortgages on buildings, which Payzel already does, to add homes was a natural evolution. The company arrived at this solution based on market demand from partners across the United States.

In Other News

Cronos Group

Cronos Group Inc. (NASDAQ: CRON) (TSX: CRON) has been unable to complete its financial statements for fiscal 2019 due to a continuing review by the Audit Committee of the Company’s Board of Directors, with the assistance of outside counsel and forensic accountants, of several bulk resin purchases and sales of products through the wholesale channel and the appropriateness of the recognition of revenue from those transactions. As previously announced, the Company has delayed its fourth quarter and full year 2019 earnings release and investor conference call, previously scheduled for Thursday, February 27, 2020.

Canopy Rivers

Canopy Rivers Inc. (“Canopy Rivers”) (TSX: RIV)(OTC: CNPOF) announced that PharmHouse Inc., its 49%-owned joint venture in Leamington, Ontario, received a licence amendment from Health Canada allowing for cultivation across its entire greenhouse, which is now fully operational. PharmHouse plans to immediately ramp up production in accordance with its offtake agreements with Canopy Growth Corporation and TerrAscend Canada Inc. PharmHouse has committed 50% of its 2020 output pursuant to these agreements, and currently expects to use the remaining 50% of its capacity for both additional offtake agreements and its own private label brand.


StaffStaffMarch 2, 2020
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5min22400

Cannabis and CBD advertisers have historically had a hard time finding the right customers. But doing so just got easier, thanks to a partnership between CannaVu and Tamoco. Cannavu is a curated collection of compliant advertising for Canna-/CBD marketers. Tamoco is a sensor-driven location data network. Together, they’ll provide insights into more than 5,000 medical and recreational dispensaries in the United States, enabling marketers to determine which devices have visited them, how frequently they’ve visited, and how recently.  High-speed processing of precise data sets will enable clients to unlock business intelligence in real-time.

“Combining precise POI (points of interest) measurement with CannaVu’s powerful ad stack gives Canna-/CBD marketers an effective way of reaching the right audiences and segments,” said Daniel Angel, CEO of Tamoco. “We’re excited to see how this partnership can grow as brands can see the value of precise targeting and a better understanding of visits to Canna-POIs.”
CannaVu overcomes the industry’s marketing limitations by accessing ad impressions on Canna-Compliant mainstream and endemic publishers and vendors. Publisher partners set standards on types of advertisers, campaigns, creatives, geographies, and device types. The Tamoco Visits product analyzes large amounts of first-party location data to understand a visit to a point of interest (POI). The visits product goes beyond location and uses fields such as altitude, motion, and dwell time to more accurately understand the number of visits to a POI.


Privacy is of great significance to both companies: CannaVu follows state, federal, and FDA requirements on where companies can advertise and what types of creative can be used. It enforces an advertiser “Code of Conduct” more stringent than typical state and local requirements. Likewise, Tamoco’s Consent Management Platform (CMP) and Privacy SDK allow consumers to opt in at the point of data collection. This provides a shared and local record of consent which can be revoked by the user at any time. These preferences are stored and communicated with vendors in real time.  Benefits of the partnership include:

  • First-party data and robust visits methodology – knowing when someone actually visits a dispensary (rather than any ping inside a geofence around a POI).
  • Frequency and other metadata – knowing how recent visits were, which type of dispensary, and so on. This facilitates simple yet powerful segmentation for advertisers.
  • Ability to protect consumer privacy, especially with regards to the CCPA – Tamoco has built a CMP that integrates with a publisher’s app. When a device is recognized as being in California, Tamoco enables publishers to deliver a custom dialogue to ask for consent. Users have the ability to opt-out, hit “do not sell” or request to see any data Tamoco has related to their devices.

“Our field is highly competitive and regulations vary state by state. Advertisers in the cannabis and CBD categories working with us will be working with the most privacy-focused company in the business,” said Miles Dennison, CEO of CannaVu. “Our customers will know they are reaching cannabis intenders in a compliant manner and getting results.  We are closing the loop on digital to store to sale.”


StaffStaffMarch 2, 2020
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4min11730

Not only do cannabis companies face banking challenges, but the employees also face the stigma of the big green leaf. Banks are notoriously conservative when it comes to cannabis and that hurts employees who just want a car loan or a mortgage. The founders of cannabis logistics company  Hardcar, saw first hand the struggles with banking and stepped up with a solution.

This new fintech company PAYZEL said it has secured banks to do home loans and other financial services for employees of cannabis companies. The company said that by shifting banks interest from just mortgages on buildings, which Payzel already does, to add homes was a natural evolution. The company arrived at this solution based on market demand from partners across the United States.

Payzel founder Todd Kleparis said, “Companies had called us a number of times telling us that employees just couldn’t get a loan at the banks they were using. Wanting to help, we went to our already established network of banks and offered up a way to expedite the loan process and have cannabis employees be able to get car loans and home loans all in one place. So now a company can get access to legal banking plus help to facilitate their employee’s needs as well. Most banks will not do home loans or offer other financial services but fortunately, we have forged fantastic relationships with many banks over the past four years. This is a major milestone for Payzel in its infancy and a major win for the cannabis space as a whole.” 

With capital becoming so tight these days, cannabis companies may be drawn to a provider that is willing to make loans not only to the businesses, but also to employees. Since the founders have been involved with the cannabis industry for some time in California, they do not stigma issues and recognize the industry’s problems. High operational costs that currently exist within the industry, including licensing and banking fees, drove the creation of Payzel – with a tag line “Forged out of Frustration”.

“With this new expansion of offerings, we believe we are still the one and only financial services platform with real banks accepting real cannabis companies without insane fees,” added Kleparis. “Most other services offering to get cannabis companies to banks are either some sort of wacky custodial account which you don’t even own or a looney scheme to get people paying a fee.  Payzel does none of that. We are the Trip Advisor and Lending Tree of Cannabis.”

Payzel says its accounts are insurance-backed and that credit card services will be coming soon.


StaffStaffFebruary 27, 2020
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6min3970

It’s time for your Daily Hit of cannabis financial news for February 24, 2020.

On The Site

Green Growth Brands

Green Growth Brands Inc. (CSE: GGB) (OTCQB: GGBXF) announced that The BRN Group Inc. has agreed to acquire the company’s cannabidiol business.  The company and an affiliate of BRN have executed a “stalking horse” asset purchase agreement in respect of the CBD Transaction pursuant to which the Purchaser will acquire all of the assets and assume the current liabilities and certain other obligations of the CBD Business.

The company said in a statement that at least two-thirds of the independent members of the Board have determined that Green Growth Brands is in serious financial difficulty with limited alternatives.

Trump Makes Negative News

The Trump Administration has proposed the removal of a rider provision protecting state-legal cannabis businesses from the federal government’s interference. This comes with the release of his fiscal year 2021 budget plan. The rider in question specifically states the Justice Department can’t use federal funding to prohibit states or territories “from implementing their own laws that authorize the use, distribution, possession, or cultivation of medical marijuana.” Removing this provision would leave a lot of room for government interference, potentially destroying many state-legal businesses.

Glass House Interview

Green Market Report Editor-in-Chief Debra Borchardt:

Tell us about Glass House Group and what’s in your portfolio

Glass House Group President Graham Farrar:

Glass House Group is one of the largest vertically integrated cannabis companies in the state of California, which is the fifth-largest economy, so it’s more like being one of the largest vertically integrated cannabis companies in the country. California is a lot more like a country than it is like a state. We have half a million square feet of licensed, operational and producing greenhouse cultivation. We’ve got four open and operational licensed adult-use, 21 plus dispensaries, one in Santa Ana, one in Los Angeles, the first adult-use dispensary ever in the city of Santa Barbara, and most recently the pharmacy, which is the pharmacy Santa Barbara, and then most recently the pharmacy Berkeley up in the Bay Area.

Cronos Group

Cronos Group’s (NASDAQ: CRON) (TSX: CRON) decision to delay its earnings release makes it the latest cannabis company to unsettle the market just as it is trying to crawl out of a bear market. On Monday the company stated it would delay its 2019 fourth quarter and full-year earnings release and conference call, previously scheduled for Thursday, February 27, 2020. According to the company statement, Cronos “has had a delay in the completion of its financial statements and will make a further announcement in a subsequent press release to schedule the date and time of the earnings conference call.”

Hemp in Space

Front Range Biosciences is sending hemp tissue cultures to space. CEO Dr. Jonathan Vaught met with Green Market Report during the Northeast Cannabis Business Conference in Boston to explain why the company was involved with the studies on hemp in space.

In Other News

Valens GroWorks

Valens GroWorks Corp. (TSXV: VLNS) (OTCQX: VLNCF) reported its financial results for its fourth quarter and fiscal year ended November 30, 2019. Revenue increased to $58.1 million for the fiscal year 2019. For the fourth quarter of 2019 revenue increased to $30.6 million, an 86.0% increase over the third quarter and above the high-end of the guidance range announced on December 16, 2019. The net income was $4.4 million, an increase of 14.6%. The company delivered earnings per share of $0.04.

“In Fiscal 2019 we added significant scale to our operations and became the largest white label product development, manufacturing and third-party extraction company in Canada,” said Tyler Robson, CEO of Valens. “Our multi-year extraction contracts with industry leading players positioned us as the partner of choice in the industry and drove significant revenue, gross profit and adjusted EBITDA growth. In the second half of 2019, we broadened our offering to include white label product development and we now produce a broad portfolio of safe, consistent and innovative products to help our partners build brands and differentiate themselves in the market. These white label product development initiatives contributed to record revenues in the fourth quarter of 2019 as new and existing customers pushed to roll out Cannabis 2.0 oil-based products into the market.


StaffStaffFebruary 26, 2020
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3min15850

The Nevada Department of Taxation issued a Public Health and Safety Notice Advisory 2020-05 on February 21, 2020, advising consumers and patients to avoid consuming marijuana which was listed in the notice. The affected marijuana failed secondary microbial testing conducted by an independent testing laboratory. The cannabis was tested for yeast and mold, bile-tolerant gram-negative bacteria, coliforms, and Aspergillus. This was a follow-up advisory to Public Health and Safety Advisory 2019-03 and is part of the same investigation.

The list included the following strains: Jack Herer, Cactus OG, White OG B Blend, Wookie, Fruitcake, 13 Gorillas, Blue Zkittlez, Cherry OG-F3, Last OG, King Kong Cookies, White OG, Lavender Jones, Zombie Kush, Gelato Glue, Monster Cookies, TK Stardawg Haze, Vegas Golden Kush, Code Orange, and Purple Goats.

The products were sold at the following dispensaries, however, the statement said that there was no reason to believe that the dispensaries or cultivators had any knowledge that the products exceeded allowable limits.

  • Essence
  • Rise (owned by GTI or Green Thumb Industries)
  • Thrive Cannabis Marketplace
  • MMJ America
  • Fine Cannabis Dispensary
  • Jardin Premium Cannabis Dispensary
  • Curaleaf
  • ShowGrow
  • Blum
  • Nevada Made Marijuana
  • Jenny’s Dispensary
  • Las Vegas ReLeaf
  • Sahara Wellness
  • Top Notch Health Center
  • Deep Roots Harvest
  • Acres Cannabis
  • The Source
  • Thrive Cannabis Marketplace
  • Exhale
  • Silver Sage
  • The Grove
  • Oasis Cannabis and The Dispensary NV

The affected marijuana was cultivated by the following cultivators and was harvested between May 2019 and November 2019:
1. Integral Cultivation LLC (license #70155083229545863037)
2. THC Nevada LLC (license #54980305084297438991)
3. 3AP INC (license #52712498758628776807)
4. Nevada Group Wellness LLC (license # 28729875179355972226)
5. Qualcan LLC (license #35051929286907100905)
6. Franklin BioScience NV LLC (license #82088286840467115782)

CANNEX Nevada LLC, an independent marijuana testing facility, provided passing test results to the cultivators for all above-mentioned products. CANNEX had been closed in December pending a review of its lab practices. The company was subsequently approved to begin testing again provided it abide by the required steps as per the state.

 

 

 


StaffStaffFebruary 25, 2020
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6min5220

It’s time for your Daily Hit of cannabis financial news for February 25, 2020.

On The Site

GW Pharma

GW Pharmaceuticals plc (GWPH) announced financial results for the fourth quarter and full-year ended December 31, 2019, with total net product sales of Epidiolex of $104.5 million for the fourth quarter and $296.4 million for the full year. Total revenues were $109 million and the S&P Capital IQ estimate was for revenue of $80 million and so the company beat on that metric.

In addition to the strong sales, the company also trimmed its net losses to $24.9 million versus the net loss of $71.9 million for the quarter ending December 31, 2018. The company did report a loss of $0.07 per share which missed the S&P Capital IQ estimate for a loss of $0.03 per share.

The stock fell over six percent in post-market trading to roughly $109, which could be due to the miss on the loss per share. CEO Justin Glover did say on the company’s earnings conference call that first-quarter sales should be consistent with the fourth quarter, which could be interpreted as not growing. That could also be the reason for the selling. The company is sitting pretty with cash and cash equivalents at $536.9 million.

Eaze

Financially challenged cannabis delivery company Eaze said it has raised $35 million in a Series D round and could raise an additional $20 million. The company closed on a $20 million investment led by Founders JT LLC, which joins a $15 million bridge round led by Eaze key stakeholders, Rose Capital, and DCM. Eaze also said it had secured the ability to raise up to an additional $20 million to fund the company’s pivot into plant-touching businesses.  verticalization and brand strategy to expand access to safe, legal, and affordable cannabis products.

Eaze Chief Executive Officer Ro Choy said, “Verticalization is Eaze’s second act. Until now, we’ve invested in proving our market fit, building an enormous and loyal customer base, and becoming California’s biggest marketplace for legal cannabis delivery. Now, we’re proving we can make this business work in a more sustainable and profitable way, while continuing to grow Eaze’s existing services.”

Millennials

Marijuana consumption is still a taboo, but it seems like the millennial generation is working hard to change this fact. They are the pioneers of recreational weed usage and the major reason why nine states decided to legalize marijuana since 2012.

Contrary to baby boomers, Millennials prove to be open to new experiences and hence turn into genuine drivers of social changes. And it’s not only about changing the social climate – Millennials are also contributing to the growth of a brand new industry. The global cannabis market size was $10.6 billion in 2018 and it was projected to reach almost $100 billion by 2026.

Valens GroWorks

While other cannabis companies are restructuring, saddled with mountains of debt and lower than expected revenues, Valens GroWorks (TSXV: VLNS) (OTCQX: VLNCF) delivered a solid fourth quarter and fiscal year earnings report. Valens reported after the market closed on Monday that its revenue increased to $58.1 million for the fiscal year 2019. For the fourth quarter of 2019 revenue increased to $30.6 million, an 86.0% increase over the third quarter and above the high-end of the guidance range announced on December 16, 2019.

In Other News

Acreage Holdings (OTC: ACRGF) announced on Tuesday it has opened The Botanist by Compassionate Care Foundation, the New Jersey municipality’s first retail cannabis store. The dispensary actually opened for business on Saturday in a ceremony that was attended by local dignitaries. As per New Jersey law, it can only sell medical marijuana to qualified patients; recreational cannabis is still outlawed in the state.

 

iAnthus announced it would be opening one of its new rebranded stores called Be. The opening date for the first Northeast store, located on Staten Island is March 11.

 


StaffStaffFebruary 18, 2020
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2min8000

Cannabis testing and analytics firm Digipath, Inc. (OTCQB: DIGP) reported a 26% increase in revenue to $808,930 for the first quarter of 2020 ending December 31, 2019. This is compared to $642,115 in the first quarter of 2019, and gross profit of $403,449, which rose approximately 152% over the comparative quarter in 2019. The company was able to trim its first-quarter net loss to $220,427 versus $462,174 for the same time period in 2018, an improvement of $241,747, or 52%.

“We continued to realize revenue growth and improved margins in our first fiscal quarter of 2020, and have been making significant strides to diversify our business units to take advantage of the scientific data we’ve compiled,” said Kyle Remenda, Digipath’s President and CEO. “I am very excited about the development of our Tru-Hemp ID Kit and SabIR handheld devices, and hope to be able to bring them to market in the current year all while continuing to improve the operations of our core asset.”

The company also said in a statement that it had made continued progress on the development of our SabIR device, which is its fully-integrated NIR spectrometer that will enable instant field testing for THC, CBD and CBG markers in the field. It also purchased a new Triple Quad 6500+ at the end of the quarter, which we expect will generate significant productivity improvements and cost savings once placed in service during the second fiscal quarter of 2020.

 


StaffStaffFebruary 18, 2020
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45min51771

The cannabis industry is one of the most unique and restricted industries in general, but when it comes to advertising, marketing and public relations, it stands alone in its capabilities and the landscape in which to operate. 

The keys to any good marketing or PR campaign in cannabis, since advertising is still almost completely illegal to even engage, are creativity, understanding the laws, and relationships. If you have never worked in PR for the cannabis industry, and made the transition into it, you would know there is a learning curve that requires time. No matter how big, long standing or respected a firm may be, it will take 6-12 months to figure out how to navigate the cannabis terrain. 

Unfortunately, many brands and companies will go and hire the most expensive PR firm in the world, only to find out 3-6 months in, that they would have received 20 times more coverage if they would have gone with a firm that has a sole, or major, focus on cannabis for no less than a year. Making the mistake leads to a lot of wasted time and money, which in the cannabis industry as well as any other, are too valuable and can be avoided. 

For the second year in row, the team at the Green Market Report has evaluated the most effective public relations firms available to the industry that embody the experience, relationships and compliance know-how to garner your company’s desired press coverage and message management better than anyone else. 

Each one of these firms have been vetted and yield proven results for their clients. We have carefully selected the teams that we would recommend to any cannabis brand, personality or public company. Some of the firms have specialties with brands, whether it be sustainable farming or extraction, or specifically with luxury positioning, and some specifically specialize in financial markets.

Before selecting any PR firm in any situation, you should always review and interview no less than 3 to 5 thoroughly. Chemistry between your team and theirs is incredibly important. So, take your time and find the right fit. 

We hope that this list can help you and your team find the best cannabis focused PR firm that can achieve your goals most effectively. 

Here is the 2020 Green Market Report list of the Top 12 Most Effective Cannabis PR Firms:

 

1.) ICR Strategic Communications & Advisory:

Mission Statement: Provide strategic communications for business leaders to achieve business goals, build awareness and credibility, and enhance long-term enterprise value.

About ICR Strategic Communications & Advisory: Established in 1998, ICR partners with companies to execute strategic communications and advisory programs that achieve business goals, build awareness and credibility, and enhance long-term enterprise value. ICR’s cannabis practice leverages the firm’s highly-differentiated service model, which pairs capital markets veterans with senior communications professionals, bringing deep sector knowledge and relationships to its clients.  ICR’s roster of cannabis clients include, Tilray, Aphria, Aurora, Hexo, Hydrofarm, Neptune Wellness Solutions, CV Sciences, Weedmaps, Medicine Man Technologies and Bespoke Capital Acquisition Corp.  During the past two years, ICR’s cannabis team has helped its clients navigate several go-public transactions, M&A, capital raises and special situations, while also providing ongoing, integrated investor relations and public relations services to raise awareness, visibility and understanding of their long-term growth strategy.

2.) MATTIO Communications:

Mission Statement: MATTIO creates brand leaders by using our well-honed communication skills, industry knowledge and creative muscle to drive conversations, shape perceptions and help our clients achieve ambitious business goals.

About MATTIO CommunicationsMATTIO Communications was founded by Rosie Mattio in 2005 and is one of the longest running and largest marketing firms in the cannabis space. The company has supported the industry and grown up alongside it, working to normalize perceptions and remove the stigma surrounding cannabis. In fact, the firm placed the first cannabis article ever to appear in both Vogue and Oprah Magazine! At the core of MATTIO’s success is a simple principle: Rosie and her team prioritize delivering substantial, meaningful results. In 2019 alone, MATTIO secured over 3,000 placements for its clients, translating into over 100 billion UVMs.

MATTIO represents some of the best known brands in every sector of the cannabis industry, including Canndescent, Harborside, Papa & Barkley, Headset, LeafLink, PathogenDx and CannaSafe. Despite doubling its client roster over the past year, MATTIO prides itself on maintaining a close working relationship with clients, modeling itself as an extension of their internal marketing and strategy teams. Over the past year, the company has expanded its capabilities, adding investor relations, SEO, programmatic, social media and influencer marketing to better serve and represent clients.

In 2019, the company was ranked on Green Entrepreneur’s Top 100 Cannabis Companies and awarded MG Magazine’s Best Workplaces. Rosie Mattio was also named one of Forbes Fifteen Powerful And Innovative Women In Cannabis and received a High Times Female 50 award.

3.) CMW Media:

Mission Statement: CMW Media’s mission is to help share meaningful messages worldwide. We aim to catapult industry innovators to become household names and implement innovative public relations campaigns that lead to positive legislative and systematic changes. In addition to servicing our clients to the highest standard and becoming an extension of their marketing teams, we aim to be a leading media resource of cannabis, technology and healthcare information for print, broadcast and online journalists.

About CMW MediaEstablished in 2014, CMW Media is a full-service public relations and marketing agency for emerging markets industries including cannabis, sustainable energy, technology, pharmaceutical, biotechnology, and psychedelics. The company’s management team has more than 50 years of combined experience and brings a unique blend of knowledge from a variety of backgrounds including journalism, internal communications, agency, and in-house.
CMW Media Founder and CEO Andrew Hard is a Fox News veteran and two-time Neal Award-Winning journalist who started the agency to help share powerful messages about how cannabis was positively changing lives across the globe. Many of CMW Media’s founding campaigns were based upon a series of strategic non-profit efforts, telling the stories of children who were suffering from a number of debilitating diseases and disorders who got a second chance at life because of cannabidiol (CBD). Traveling the globe to meet with these families and film their stories was CMW Media’s Creative Director Jordan Guzzardo, a two-time Emmy Award-Winning videographer. These stories helped, and continue to help, those who are brainwashed by the War on Drugs understand CBD’s many wellness benefits. In addition, Andrew Hard spearheaded media relations efforts that led to the legalization of CBD product imports in Mexico, as well as the legalization and government subsidization of CBD products in Brazil.

Since its inception, CMW Media has expanded its services beyond public and media relations to include digital and email marketing, social media, video production, brand development, web design, PPC campaigns and e-commerce management. Specializing in publicly-traded companies, CMW Media helps companies convey their value to shareholders and investors alike by promoting financial reports, drafting shareholder letters and call scripts, aligning investor relations strategy with media outreach and creating attractive, easy-to-navigate pitch decks. The agency also boasts impressive creative offerings and its own professional photography studio in its downtown San Diego office where expert media training, headshots, promotional video and product photography can all be handled in-house.

From seed to sale, CMW Media represents both ancillary and plant-touching businesses in the cannabis industry in more than 20 countries. The agency’s current cannabis clients include Medical Marijuana, Inc., Tilt Holdings, Bhang, Inc., Sparx Cannabis, Hemp, Inc., Axim Biotechnologies, Kannalife, Inc., Ecogen Laboratories, and Emerald Scientific, among others. In 2020, CMW Media was listed among the top 10 PR agencies in San Diego by the San Diego Business Journal.

4.) KCSA Strategic Communications:

KCSA Mission Statement: We Inform, Influence and Inspire.

At KCSA Strategic Communications, we deliver high-impact corporate visibility that supports sales, attracts capital, builds shareholder value and communicates to current and potential employees.

About KCSA Strategic CommunicationsKCSA Strategic Communications, an integrated strategic communications firm specializing in public relations, investor relations and social media, celebrated its 50th Anniversary in September of 2019. Along with the anniversary celebrations came a “KCSA brand” refresh, updating its acronym to “Knowledge. Creativity. Strategy. Advocacy.” KCSA also experienced exceptional growth with an increase in revenue of 35 percent and more than 25 new executive hires in 2019.

KCSA is one of the only independently-owned communications consultancies and brings these offerings to bear through integrated, business-to-business campaigns. With vertical expertise in financial services, healthcare, tech, and for the last six-plus years, KCSA has become the most well-known integrated corporate cannabis communications firms. KCSA works with its clients – which range from high-growth startups to mid-cap publicly traded companies – to communicate to their most important stakeholders, build their brands and support their sales efforts.

KCSA’s cannabis practice has been representing companies in the cannabis industry for more than five years. Clients span the entire supply chain from companies that grow the plant, process it and dispense it, to companies that provide consulting services, financial services and even ancillary products such as lighting, nutrients and packaging

In 2017, KCSA launched The Green Rush, a podcast about cannabis, the capital markets and culture. On a weekly basis hosts Lewis Goldberg and Anne Donohoe from KCSA Strategic Communications, speak with the CEOs, Regulators, Legislators and Cultural Icons pushing the cannabis industry forward.

In 2018 KCSA acquired leading cannabis and hemp PR firm Salar Media Group. Some of their current and past cannabis clients include public companies such as Acreage Holdings, KushCo Holdings, Terra Tech, iAnthus, Curaleaf, Aurora Cannabis and Akerna as well as industry leaders such as The Emerald Cup, Vangst, and High Times Holdings.

KCSA’s cannabis highlights include:

  • KCSA Cannabis Investor Survey – KCSA released two investor surveys in 2019 resulting in coverage in Investor’s Business Daily, Bloomberg, Benzinga, Marijuana Today, Green Market Report, MG and IR Magazine. This survey puts KCSA front and center in providing key, branded market intelligence in order to better understand the cannabis investor.
  • KCSA was named to mg Magazine’s 2019 list of Top 50 Cannabis Employers
  • KCSA was ranked as a top M&A PR Advisory Firm by The Deal

  • KCSA was named one of the most Powerful PR Firms of 2019 by the Observer

  • KCSA’s management team was featured on a number of panels and keynotes including: Benzinga’s Cannabis Capital Conference, The Green Market Summit, Cannabis World Congress, NCIA Seed-to-Sale, NCIA Northeast Cannabis Business Conference and OTC Cannabis Day. 
  • Through its partnership with the OTCMarkets, KCSA hosts the Virtual Investor Conferences, the industry’s foremost online investor conference series that provides a unique, interactive forum for publicly-traded cannabis companies to meet and present directly with investors.
  • To date, KCSA has hosted seven conferences, with more than 35,000 attendees. KCSA hosted the inaugural Congressional Cannabis Day Forum in coordination with The Cannabis Caucus at the United States Capitol building in Washington, DC on May 21, 2019. 
  • KCSA’s flagship podcast, The Green Rush, hit 100,000 downloads in February 2020!

5.) Rosen Group:

Mission Statement: Rosen Group is committed to providing high-quality, strategic public relations services by integrating innovative approaches with tried-and-true methods that translate directly to clients’ objectives for their bottom lines. We understand that the best relationships are seamless. Rosen Group integrates itself as its clients’ full-fledged partner, communicating closely with their internal teams to customize PR programs and to maximize efficiency. Our goal is to achieve results that exceed clients’ expectations. Moving beyond the traditional media relations role, Rosen Group is a consultant and sounding board for its partners, executing insightful and detail-oriented client campaigns.

About Rosen Group: What do you get when you combine old school values, contemporary thinking, New York moxie, deep-rooted cannabis experience and a best-in-class professional team? Meet Rosen Group, a 360-degree public relations agency headquartered in Manhattan, with more than three decades of experience cultivating regional and national awareness for clients through targeted media outreach, innovative programs and a nimbleness to move with the rapidly evolving media landscape. Our focus may be on the green market, but our savvy team is far from green when it comes to our breadth of knowledge and capabilities.  

Rosen Group has strong roots in business, advertising, legal, media and entrepreneurial sectors, while our cannabis experience is unparalleled. The firm has worked since the inception of adult-use in Colorado to bring cannabis messaging to the national stage.

The agency has worked with vertically integrated companies, products, consultants and others to expand into emerging markets while educating target audiences and conveying critical narratives. Past and current cannabis clients include NUG, Vertosa, Azuca, Keef Brands, Wana Brands, Nanosphere, Cannabis Business Alliance, TheWeedTube and MMJ Business Academy, among others. In the ever-transforming cannabis market, we foster creativity, innovation and growth to both client and media relations.

Rosen Group clients receive customized, personal service and strategic initiatives specific to their objectives that are executed through broad-spectrum public relations campaigns to maximize coverage. Press placements span print, digital and broadcast, from leading cannabis trades such as Green Entrepreneur and Marijuana Business Magazine, to mainstream general interest, news and business outlets such as Wall Street Journal, Yahoo! Finance, Rolling Stone and Forbes. The firm also highlights each of our clients’ presence and establishes thought-leadership opportunities by “newsjacking” on industry trends, drafting and securing placements for bylined articles, as well as generating speaking opportunities at prominent industry conferences, including NCIA, Engage for Good 2020, Bev Net Events Cannabis Forum, and MJ Biz Con International.

How does Rosen Group move the needle forward in the ever-transformative canna-communications industry? With key accomplishments such as:

  • Brand equity for social equity – Spearheading brand awareness for NUG’s significant role in the Oakland, California, social equity program, including engaging with city officials and generating earned media placements in noteworthy regional and national outlets, including the San Francisco Chronicle, San Jose Mercury News, Cannabis Now Magazine and Comedy Central’s “Klepper” show.
  • From 0 to 360 – Blooming from an idea for a water-friendly cannabinoid infusion process, Rosen Group played an integral part in the successful launch and growth of culinary-driven edibles brand Azuca. From establishing the company’s now industry-known name to supporting its product partnerships and expansion initiatives in both the consumer and B2B markets, Rosen Group continues to be an intrinsic collaborator in each part of the process to align Azuca with the top media movers and shakers in the industry.

6.) GVM Communications:

Mission Statement: Great Visions and Minds Communicating

About GVM CommunicationsGia is the Founder and CEO of GVM Communications, Inc. a public relations, brand & business development consulting firm which launched in 2012. GVM Communications Inc. has a core team that consists of Tracey Henry the Lead Public Relations Strategist (aka “Media Pitch Master”), Alicia A. Brown the Director of Client Relations (aka “The Client Whisper”) and N’Dia Dugue the Social Media Maven (aka The Millennial Connect), GVM also engages a team of consultants & freelancers demonstrating talents and skills in an array of industries: Arts, Education, Financial Services, Diversity & Inclusion, Publishing, Sports & Entertainment, Technology, and Wellness. In 2015, the firm expanded its services into the cannabis industry. GVM Communication, Inc. is currently regarded as one of the top 10 firms in the country specializing in cannabis & hemp. 

Although, increasingly renowned, within the cannabis & hemp space. GVM Communication, Inc. remains equally vested in diverse markets of business ranging from: (Non-Profits, privately owned to Publicly traded Fortune 500 companies. The firm has a client base ranges from small to mid-sized businesses, non-profit organizations, entrepreneurs, authors and celebrity clients). 

The GVM team has cumulatively with over 60+ years of experience. Gia is also the President of Women Grow and come with extensive experience from Goldman Sachs Group Inc as Media Relations Officer and the Fremantle Corporation as Director of Promotions & Publicity, while her team Tracey Henry is a cannabis media expert CEO of THC Tracey Henry Consulting & Type A Media and has extensive experience in politics, hospitality, health & wellness; Alicia Brown is a master of the 4’P’s (People, Product, Processes & Partners) and has leveraged her superpowers on behalf companies like; General Motors & W. W. Grainger and has an extensive background in Marketing & Business Development in (publishing, entertainment, and food & beverage); N’Dia Dugue  has worked with the One/35 Agency which specializes in targeting multicultural consumers and business professionals with clients such as Google, Oprah Winfrey Network, Fox Broadcasting Co. and A’24’s moonlight. 

Gia is a board member of the following organization’s Minorities for Medical Marijuana (M4MM, Advisory Board member of Cannabis World Congress Business Expo, Coalition Member of Start-SMART New York and founder of the New York Cannabis & Hemp Trade Association. Equally compelling, Gia mentors enterprising young women entrepreneurs across the country and intercontinental in countries like South Africa. Gia currently resides in her hometown of Brooklyn, NY.

7.) 5W Public Relations:

Mission Statement: Resourceful, innovative, and nimble, 5W works hard, thinks big, and delivers successful results.

About 5W Public RelationsFounded by Ronn Torossian in 2003 in one-room, with one intern, and three clients, 5W Public Relations today employs 175 professionals, taking up two entire floors in the iconic Helmsley Building. In 2019, 5W grew 3.1% and reported record-breaking revenue of $36.4M. The Beauty and Health practices exploded, boasting 19.5% and 28.4% increases in revenue YoY, respectively and the Cannabis division skyrocketed from zero to revenue of $1.7M in just one year onboarding nearly 20 clients in the space.

5W has an expert ability to narrate the stories of emerging brands and launch them into mainstream fame. 5W equips clients with the necessary knowledge, innovation and creativity to achieve top-tier engagement and drive growth-oriented results in an ever-changing world. The firm and its employees understand this is a “defining moment” for cannabis and has maximized its presence while the industry is hot; and for this reason, the Firm’s speed in capitalizing on this moment is coupled by real time analysis of every possible scenario prior to taking action.

5W is dedicated to cannabis, because the Firm believes in the future of the industry and understands that the health and wellness benefits of cannabis have the potential to not only change a life, but the course of history. The passion and focus the Firm has on the industry means that it is up to date with all relevant legislation, trends and new players on the scene.5W drives this awareness and perception by breaking down barriers and ideating impactful stories to an unmatched network of outlets.

5W now services roughly 260 clients at any given time including world-class brands like SAP, L’Oreal, Topps, Sparkling Ice, Santa Margherita, Careerbuilder and SodaStream as well as numerous Fortune 500 companies, six members of the Forbes 400, hedge funds, and four technology unicorns including N26, Payoneer, AvidXchange and ironSouce. The firms notable Cannabis clients include CBDistillery, a Balanced Health Botanicals Brand and the number one online retailer of hemp-derived CBD products; Cannabiniers, leaders in smoke-free cannabis consumption brands with products such as Two Roots, Creative Waters, and Just Society; NABIS Holdings, leading investment company focused on multiple aspects of the cannabis sector; KOI CBD; Bluebird Botanicals; Ionic Brands, national cannabis holding company focused on building consumer brands; and canafarma, a hemp investment company involved in growing, processing and product development including Yooforic, hemp oil infused chewing gum.

8.) Grasslands Agency:

Mission Statement: Grasslands’ seasoned team—well-versed and legit experienced in all sides of the public relations / communications / media paradigm—employs the ethical standards we learned in Pulitzer-winning newsrooms to provide world-class content and media-savvy public relations services that helps our clients grow their businesses. We are proud to work exclusively with businesses and organizations that align with our agency values of inclusivity, compassion and dignity; engage openly with their communities and customers; practice transparency in their business relationships; and respect the important contributions of journalists and the news media. Our communications philosophy is centered on a journalism-minded, Aristotle-modeled approach to content creation, marketing, public relations, branding, social media management, events and more. That means using only vetted information, distributing professionally written copy, getting things right the first time, listening actively to our clients and media partners, and thriving on tough deadlines. At Grasslands, we put our clients’ brands, executives and messaging front and center in broadcast, online, print, podcast and social media.

About Grasslands AgencyGrasslands is a full-service boutique communications agency working with clients in highly regulated industries—including marijuana and hemp—specializing in public relations, content marketing and thought leadership work. Founder and CEO Ricardo Baca, a 25-year newspaper veteran, has built a seasoned team with more than six decades of top-level journalism experience at outlets including Men’s Health, The Denver Post, the Chicago Sun-Times, Seventeen, The Daily Beast and Wonkette—and PR experience with clients including Twitter, Victoria’s Secret, Sports Illustrated, Ulta Beauty, Blue Cross Blue Shield of Michigan and Whirlpool. Grasslands has a deep bench of experience supporting clients through product launches and rebranding efforts, acquisitions and IPOs, crisis management and capital funding initiatives.

Two Accomplishments to Highlight

  • Supported client ebbu through a major pivot, and elevated the brand and its executives via a global communications strategy—leading up to the brand being acquired by Canopy Growth in fall 2018. In the year-plus leading up to the acquisition, Grasslands managed ebbu’s public relations, thought leadership program (including speaking engagements and contributed columns), weekly blog and other content marketing projects.
  • Created and produced a multi-panel event, The (Complicated) Future of Cannabis Media. Panel discussions covered the future of cannabis journalism, spanning the influential microcosm of Instagram influencers to the important role of the mainstream media. Panelists included: Katie Foody of the Associated Press’ cannabis team; Lee Ann Colacioppo, editor-in-chief of The Denver Post; Chris Walsh, president and founding editor of Marijuana Business Daily; and Jonathan Rose, associate editor of The Denver Business Journal. The panel drew more than 125 attendees and sold out the Denver Press Club, which also happens to be one of Grasslands’ pro bono clients.

Awards & Acknowledgements

  • Ricardo Baca named AdCann Marketer of the Year 2018
  • Cannabis Tech & Today named Grasslands Founder & CEO Ricardo Baca as one of the top 25 cannabis innovators of 2020
  • Ricardo Baca is a two-time veteran of the TEDx stage (TEDx Boulder in 2018; TEDx Marin in 2019)
  • Grasslands named as one of the top 10 Most Effective Cannabis PR Firms 2019 by Green Market Report

Clients to Highlight

  • Willie Nelson’s suite of cannabis brands, including Willie’s Reserve, Willie’s Remedy and Willie’s Rescue
  • City and County of Denver
  • National Cannabis Industry Association
  • Medicine Man Technologies
  • SLANG Worldwide (a.k.a. the joint venture between Canopy Growth and OrganaBrands)

Agency Milestones

  • Raised more than $5,000 for nonprofits specializing in progressive drug policy reform (Drug Policy Alliance, Students for Sensible Drug Policy, Last Prisoner Project), global human rights (Human Rights Watch), continued medical research (MAPS) and media organizations (Colorado Public Radio News, Propublica, The Marshall Project).
  • Without outside investment, scaled agency to 13 full-time colleagues and 10-plus subcontractors—and purchased a $1.2-million agency headquarters in central Denver—in first three years of operation.
  • Created, produced and launched Destigmatized, a 120-episode Instagram TV docuseries documenting America’s ever-transforming relationship with the cannabis plant.

9.) Nison Co:

Mission Statement: NisonCo is the oldest and largest cannabis, CBD, and hemp-specific PR firm and has worked with over 125 cannabis companies. Established in 2013, our mission is to build trusting relationships with members of the media in order to advance inclusive and sustainable social policies, while ethically monetizing our influence.

About Nison CoNisonCo is rated as a top cannabis PR company that can get and keep your company in the news through an unmatched network of cannabis industry leaders, reporters, product reviewers, and social media influencers. We have developed over 4,000 active relationships with reporters and reviewers who cover cannabis and related products, including CBD, from nearly every major outlet across the country. Our team of over 20 employees is made up of experts in specific niches of the industry, and are passionate about maintaining a positive image for the industry. Our hyper-attentive approach generates fast results, while our campaigns are backed by strategy and data. In addition to our ability to get you in the news, we have social media experts, bloggers, content writers, marketers, and SEO consultants in-house ready to get you and your brand maximum exposure.

Since 2013, NisonCo has worked with over 125 cannabis companies including Brightfield Group, Cannabis Voter Project, and Verano/Harvest, which helped to establish ourselves as a go-to source for reporters who cover the legal and medical cannabis industries. We use our active relationships with journalists to promote innovation, sustainability, and thought leadership for companies such as covering the front lines of the 2019 vape crisis, leading tech innovation trends and assisting new product rollouts, to normalizing the spread of CBD nationwide. For our work we’ve been recognized in articles such as The Observer’s PR Power List Cannabis Honor Roll of 2019 and Green Market Report’s Top 10 Most Effective Cannabis PR Firms 2019. In recent years we’ve continued to grow to remain the largest cannabis specific public relations firm and at the request of our clients we’ve expanded our service offerings to other things we do really well, like content marketing and SEO.

10.) Coppertop Media Relations:

Mission Statement: Coppertop Media Relations strives to work with good actors that make an impact in their local communities and the greater global cannabis industry. It prides itself on being a leading industry resource for partnering cannabis brands and professionals with opportunities, ranging from national media placements to collaborative ventures.

About Coppertop Media Relations:

Coppertop Media Relations is a full-service communications firm, established in 1995. Led by its founder, Jim Walsh, and Bruce Dunbar, an accomplished communications executive, the Firm has focused on the legal cannabis industry globally since 2016.  Coppertop works with top brands and with clients spanning every sector in cannabis: cultivation, manufacturing, technology, distribution, financial and ancillary services. Specializing in media relations, financial and crisis communications and thought leadership, Coppertop brings extensive media connections, an understanding of the brands, consumers and structure of the industry, as well as deep financial and consumer communications experience to the table.

Over the last four years, Coppertop has represented some of the most respected and established brands in the industry, including Bloom Farms, CannaCraft (Absolute Extracts, Care by Design, Satori Chocolates), Flowr,  iCan CannaTech, Project CBD, Puffco, and Scotts Miracle-Gro.

11.) Lola Red:

Mission Statement: Amplify Greatness

About Lola RedLola Red is a dynamic, integrated PR, social and digital agency located in Minneapolis and Denver. Founded by Alexis Walsko in 2002, the agency was rooted on results and service with the spirit and strategy to help clients make an impact on their business. Lola Red serves clients across multiple industries including: consumer electronics, technology, health and wellness, fashion and beauty, CPG, franchise, food and beverage, hospitality and non-profit industries. Lola Red is certified as a Women-Owned Business Enterprise by the Women’s Business Enterprise National Council (WBENC). The Denver office opened in the Summer of 2019, marking the first expansion of the firm. Lola Red has received accolades from Ragan’s PR Daily Awards, Shorty Awards, Ad Club Co, Twin Cities Business and the PRSA organization. The agency’s sports marketing division, Lola Pro, amplifies athlete’s time in the spotlight through integrated brand partnerships, media relations, community relations and social/digital strategies. Lola Pro also works with companies and brands across various industries to help them achieve objectives utilizing professional athletes.

12.) Maverick Public Relations:

Mission Statement: Maverick Public Relations provides big agency expertise with outstanding client service by seasoned and knowledgeable communications experts.

About Maverick Public Relations: Maverick PR was established in December 2018 and quickly was recognized as one of the most effective cannabis agencies in the industry. Our cannabis and hemp experience is unparalleled, with most of us working in the sector for 5-10 years to bring cannabis messaging to the national stage and working closely with national and trade reporters as well as infiltrating specific emerging markets to educate and convey critical narratives. We are experts in cannabis, but we also have deep experience representing a multitude of sectors including health & wellness, biotech, agribusiness, sustainable technologies, renewable energy, associations, the regulated cannabis industry and media companies.

Our mission is to provide big agency expertise with outstanding client service by seasoned and knowledgeable communications experts. Maverick PR offerings include public relations, media training, investor relations, content development, thought leadership development, speaking engagements, response strategy/crisis management, event support and consulting. What sets us apart: We are hands-on, sincere, genuine and responsive. We’re ridiculously enthusiastic, hard-working and nimble. We think outside of the box, and we’re good partners to our clients. We root out good story ideas and then help our clients share their narratives.

At our core, we’re passionate about good journalism. We want to see the Fourth Estate not just survive but thrive. Each of us brings such a unique skill set and background. We come from all different ages/levels in our careers. That helps to foster a successful and supportive environment. And while more than half of our team is based in the Denver metro area, we have outposts in California, Florida and Pennsylvania, which we believe lends to a diverse perspective.

Cannabis clients, including Wana, Wana Wellness, Elixinol, Quicksilver Scientific, Mary Jane’s Medicinals, Resource Innovation Intuition, Fortis Law Partners, Capitol Wellness Solutions, L’Eagle, L’eela CBD Body Care and Cannabis Doing Good.


StaffStaffFebruary 18, 2020
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5min4840

The former SVP of Operations for Constellation Brands brings 30 Years of Beverage Experience to the Emerging Cannabis-Infused Beverage Company

Napa Valley, CA – February 18, 2020 –House of Saka, Inc., producers of the first and only alcohol-free, cannabis-infused beverages made from select vineyards within the iconic Napa Valley appellation, announced today the addition of wine & spirits veteran, Sue Bachorski, to the role of Chief Operating and Financial Officer.  The newest member of House of Saka’s Senior Executive team, Bachorski will oversee operations, logistics and finance for the company as it continues to expand its portfolio of products as well as its national footprint.

Prior to joining House of Saka, Bachorski spent nearly three decades as a Senior Operations and Finance Executive at Constellation Brands, Inc. a Fortune 500 company and one of the largest and most respected beer, wine and spirits companies in the world.  Most recently, Sue served as SVP, Operation Services, Global Wine & Spirits, which supported 24 production locations in 5 countries including Supply and Demand Planning, Procurement, Logistics, Warehousing and Distribution, Environmental Health and Safety, Quality and Research and Development.

Her prior roles include serving as SVP, CFO Constellation Wines North America and SVP & CFO Pacific Wine Partners where she led her teams through multiple acquisitions, business combinations and organizational re-alignments.

In 2018, Constellation Brands, which boasts more than 100 brands in its portfolio including Robert Mondavi, Corona, SvedkaVodka, High West Whiskeyand Casa NobleTequila, famously invested $4B in Canopy Growth, a Canada-based cannabis company, with an eye on capturing a piece of the rapidly emerging infused beverage sector.

According to a recent report on the global cannabis-based ‘alcoholic beverages market,’ this sector, which includes non-alcoholic cannabis-infused beers, wines and spirits, is expected to grow by 19% or $155 million between 2020 and 2024 making it the fastest growing segment of the cannabis industry.

“After spending my career in the alcohol beverage industry, I am eager to bring my knowledge and experience to the cannabis industry – especially in the infused beverage sector,” stated Bachorski. “I am thrilled with the opportunity to join the House of Saka and I am eager to help the company continue to carve out its niche in this exciting space.”

For its part, House of Saka could not be more pleased with their newest C-Suite recruit.

“A talent acquisition such as Sue’s is paramount to delivering on House of Saka’s mission to produce and market the best-selling, most highly-regarded infused beverages in North America,” explained Tracey Mason, co-founder and CEO for House of Saka, Inc. “We believe this addition to our team will provide the additional know-how and competitive advantage we need to flourish for years to come.”

About House of Saka, Inc: 

Based in Napa Valley, California, the House of Saka creates and manufactures infused luxury products targeting the female consumer. Their portfolio includes the Napa Valley-inspired, alcohol-free luxury infused beverages, Saka Vinfusions, and a pending line of infused beauty and wellness products under the banner House of Saka Beauty. The company boasts an all-female leadership team guided by an all-female advisory board with more than 100 years of collective experience in wine, cannabis and luxury branding. For more information, please visit houseofsaka.comor follow us on social media @InfusedSaka and @InfusedLuxury.

For Media Inquiries:

cynthia@houseofsaka.com


StaffStaffFebruary 14, 2020
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4min10720

Data analytics company, Headset, and cannabis wholesale marketplace LeafLink have released some steamy stats about top cannabis products that are sold leading up to Valentine’s Day and some interesting stats on cannabis-infused massage oils and lubes. (like the self-care line Quim that makes CBD and THC infused intimate health products).

According to LeafLink 

  • Top Product Categories in the month before Valentine’s Day 2019 (by sales $)

    • Cartridges

    • Flower

    • Edibles & Ingestibles

  • Top Products in the month before Valentine’s Day 2019 (by sales $)

    • Sour Gummies, Assorted Flavors – Wana Brands, CO

    • PR OG Indica 28g pouch – Pacific Stone, CA

    • Wedding Cake Cartridge – Platinum Vape, MI

    • Gummy Sour Smash 100mg – Dixie Elixirs & Edibles, CO

    • Estate Eighth Jar, Sativa Crescendo – THC Design, CA

  • Number of products on the LeafLink platform with the word “love” in the title

    • 618

According to Headset:

  • Massage oil/lube grew faster than total California market between 2018 and 2019; an increase of 119% vs 91%
  • During the week of Valentine’s Day the highest amount of sales for Massage Oil/Lube was on an actual day (2/14) but the highest average discount occurred the day before followed by Valentine’s Day.
  • The average price of Massage Oil/Lube during the week of Valentine’s Day is $28.76 with an average discount of 8%, while the previous week was $31.83 with an average discount of 6%.
  • While males do most of the cannabis shopping on any given day and did so on 2/12-2/14, females strongly over-indexed (+29%) in the Massage Oil / Lube segment during that time period in 2019.

Feeling Crafty?

If a handmade gift is more your speed, LEVO is a great Valentine’s Day gift for your significant other who enjoys creating infused recipes at home. The high-tech oil infuser for kitchen and beauty use simplifies the complicated and tedious process of small-batch oil infusion. Not to mention an easy cleanup! It doesn’t come cheap, the LEVO II retails for $349.99 and the LEVO I, the original infuser, designed for consumers who only require simple infusion capabilities, is available for $149.99.



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