Executive Spotlight 420 Special: Gia Moron, Founder & CEO of GVM Communications

Gia Morón is the Founder & CEO GVM Communications, Inc a public relations, brand strategy and business development firm. She launched the company on April 20, 2012. The firm’s client base ranges from small to midsize firms to successful entrepreneurs. Ranked in Forbes in 2019 as one of the leading PR firms in cannabis, Gia and her team work closely with lobbying firms, policymakers, MSO to small operators. Her diverse team of professionals collectly have over 3 decades of experience.

In addition to GVM Communications, Gia is also the President of Women Grow, the largest professional network for women in the cannabis industry. At the company, Gia oversees the company’s day-to-day operations, internal and external communications, education programming, and strategic partnerships.

With over 25 years of experience in communications, prior to launching her firm and Women Grow, Gia was a Media Relations Officer in the Corporate Communications department for fifteen years at the investment banking firm Goldman Sachs Group Inc. Before joining Goldman Sachs, she was Director of Promotions and Publicity for six years at The Fremantle Corporation, an international television distribution and production company. Outside of her professional accomplishments, she continuously works with a number of non-profit organizations and mentors up-and-coming young women entrepreneurs across the country. She is a board member for Minorities for Medical Marijuana, advisory board member for CWCBE, and Coalition Member for Start-SMART NY. Gia currently resides in her hometown of Brooklyn, NY, with her daughter.

GMR Executive Spotlight Interview Q & A:

Full birth name: Gia Morón

Title: Founder & CEO

Company: GVM Communications, Inc

Years at current company: 9

 

Most successful professional accomplishment before cannabis: Instead of successful I would like to say most helpful professional experience before cannabis was working on Wall Street. The knowledge and experience I gained during my time there prepared me for the cannabis industry. But to directly answer the question, launching this company was my most successful accompaniment. I did it by myself. Self funded. No financial assistance from anyone. While GVM reflects the initials in my name, the company name actually stands for Great Visions and Minds Communicating.

Company’s most successful achievement: Lending our expertise in advising some influential people inside and outside of the industry. Seeing their brands and strategies flourish feels rewarding knowing we had a part in their success. Due to confidential agreements we cannot disclose names or details but we have full confidence in our knowledge and talents.

Has the company raised any capital (yes or no): No

Any plans on raising capital in the future? Yes, we have goals to expand into other areas of communications.

Most important company 5 year goal:  Our goal is to expand to multiple communications platforms to provide service and education. COVID heightened our awareness that key tools are missing for small businesses and I strongly believe we can deliver a need to the business community as we see a necessary shift evolving.

 

 

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The Green Market Report focuses on the financial news of the rapidly growing cannabis industry. Our target approach filters out the daily noise and does a deep dive into the financial, business and economic side of the cannabis industry. Our team is cultivating the industry’s critical news into one source and providing open source insights and data analysis


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