Executive Spotlight: Shannon Reed, VP of Marketing Omura

Shannon Reed is a brand marketer with a decade of experience building global consumer focused brands. She’s worked on some of the largest brands in the world including Samsung, Google, Tinder and Bacardi.

Throughout her career Shannon has focused on marketing based on deep consumer insights, helping to launch first of its kind digital experiences for Google Star Wars as well as Tinder’s Swipe Night.

GMR Executive Spotlight Interview:

Full Name: Shannon Reed

Title: VP of Marketing

Company: Omura 

Years at current company: Less than 1 year

Most successful professional accomplishment before cannabis: I have a deep love of technology and have had the honor of working with some absolutely amazing technology brands delivering first of its kind products with Google, Samsung and Tinder.

Company Mission: At its heart Omura is a technology brand, founded by flower enthusiasts. Omura’s mission is to lead heat-not-burn technology innovation by delivering the cleanest whole flower vaping experience. 

Company’s most successful achievement: Development of our proprietary technology for the entire Omura Platform. We’ve created patented technology for our flower sticks, the method to fill our flower sticks, the filling equipment as well as the heat-not-burn technology within the oven itself.

Has the company raised any capital (yes or no): We’ve successfully raised $5 million in capital in the last year. 

Any plans on raising capital in the future? Yes. 

Most important company 5 year goal: We want to take the Omura platform global and become the go to brand for vaporization of whole flower. This will allow us to create a new category for consumers that focuses on the best way to vaporize whole flower. 

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