gift Archives - Green Market Report

StaffDecember 22, 2021
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7min60

Cannabis tech firm Akerna (NASDAQ: KERN) has some pretty interesting data when it comes to flower strains and demographics. If you are a shopping procrastinator, this might still help you. If you’ve already made your Christmas purchases, this list could help if you want to show up for New Year’s with a gift for the host. Better yet, if you are staying in because of the newest Corona variant and just want to drop off a gift to someone else who is also staying home – this list will help. Akerna data unveiled the following recommendations for each gender and adult-use age group, based on each demographic group’s preferences and trends in 2021 so far:

  • Men 21- 30:

    • If you are shopping for an under 30 male, look for Gorilla Glue or a Sour Diesel. Don’t want to gift flower? Males in this age group tend to like Concentrates and, more specifically, Live Resin. This age group prefers Hybrid to Indica leaning dominance products.

  • Men 30-40:

    • If you are shopping for a 30-40-year-old male, look for Gorilla Glue or a Pineapple Express, this goes for Flower or Cartridges / Pens. Males in this age group also tend to like Concentrates and, more specifically, budder and in the Hybrid to Indica leaning dominance.

  • Men 40-50:

    • If you are shopping for a 40-50-year-old male, look for Cherry Diesel or Jet Fuel flower. Don’t want to gift flower? Males in this age group like Cartridges / Pens the most of any other age group, specifically a Hybrid to Indica leaning dominance product.

  • Men 50-60:

    • If you are shopping for a 50-60-year-old male, look for Gorilla Glue or a Jack Herer flower. If you prefer to get Cartridges/Pens, males in this age group tend to like Hybrids and more Sativa leaning dominance products.

  • Men 60+:

    • If you are shopping for a 60+-year-old male, more than half their purchases are for flower, and the most popular strains are Golden Goat and Blue Dream. Don’t want to gift flower? Males in this age group purchase more edibles than any other age group by a lot, and they prefer tinctures and gummies that are on the hybrid to indica leaning dominance products.

  • Women 21- 30:

    • If you are shopping for an Under 30 female, look for Gorilla Glue or a Pineapple Express. Don’t want to gift flower or Cartridge/Pen? Females in this age group tend to like Concentrates and, more specifically, Live Resin. This age group prefers Hybrid to Indica leaning dominance products.

  • Women 30-40:

    • If you are shopping for a 30-40-year-old female, look for Sour Diesel or a Pineapple Express, this goes for Flower or Cartridges / Pens as most popular in sales. Females in this age group also tend to like Concentrates and, more specifically, live resin or budder.

  • Women 40-50:

    • If you are shopping for a 40-50-year-old female, look for Blue Dream or a Super Lemon Haze flower. Don’t want to gift flower? Women in this age group like Cartridges / Pens the most of any other age group, specifically a Hybrid to Indica leaning dominance product.

  • Women 50-60:

    • If you are shopping for a 50-60-year-old female, look for Gorilla Glue or a Sour Tangie flower. If you prefer to get Cartridges/Pens, females in this age group tend to like Hybrids and more Sativa leaning dominance products. This age group of women buy a lot more Edibles and prefer Tinctures and Gummies, that are Hybrid to Indica leaning dominance.

  • Women 60+:

    • If you are shopping for a 60+-year-old female, the most popular strains are Blue Dream and Cherry Diesel for flower and Cartridges/Pens. Females in this age group purchase more edibles than any other age group by a lot, and they prefer tinctures and capsules/pills that are on the hybrid to indica leaning dominance products.


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