Green Market Summit Archives - Page 2 of 4 - Green Market Report

Video StaffOctober 1, 2019

1min00

Some customers want the best bang for the buck, while others only want the best. This panel from the Green Market Summit on September 11 in Los Angeles demonstrates what defines a luxury brand and how a company can back up the premium description on the label. Moderating this panel is Alyssa Jank of the Brightfield Group. The panelists include Tracey Mason, CEO House of Saka, Eric Eslao, CEO Défoncé, Yvonne De La Rosa, Founder 99 High Tide, and Estella Perez of the Garden Society.


Video StaffSeptember 27, 2019

1min00

You can have the best quality and the best packaging, but if you can’t get the product on the shelf – what does it matter? This panel from the Green Market Summit in Los Angeles taped on September 12 dug into picking the right distribution partner. The panel was moderated by Michael Miller of LA Weekly and included Jun Lee, Co-founder & President Nabis Distribution, Vince Ning, Co-founder & CEO Nabis Distribution, Elizabeth (Liz) Conway, California Operations Director for Surterra Wellness, Casey Ly, The Bloom Brand and Ryan Burke of Ember Valley.


Video StaffSeptember 25, 2019

1min00

This panel ws taped on September 11, 2019, at the Green Market Summit in Los Angeles, CA. 

Many celebrities are joining the cannabis industry. Some are involved in the critical details, while others just license their name. Hear from Grammy award-winning Melissa Etheridge of Etheridge farms as she joins a panel to discuss this topic. Kevin Bell, the COO of Tyson Ranch (Mike Tyson) and Jason Rhude, Founder of Ronin Content Services also weighs in, along with cannabis consultant company MMLG’s CEO Aaron Lachant.


Video StaffSeptember 16, 2019

1min00

The Green Market Summit held its first event titled “The Economics of Branding” in Los Angeles, California last week. Sponsors and attendees were both thrilled with the networking and business opportunities the event afforded. Many described the keynote interview between PLUS Products CEO Jake Heimark and CNBC’s Jane Wells as one of the best ever. One attendee remarked, “I’ve gone to so many of these conferences, but I actually walked away from this one having learned something new.”

Green Market Report will be publishing videos of the panels over the next two weeks. Stay tuned for more videos and subscribe to our YouTube channel.


William SumnerSeptember 10, 2019
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4min00

On September 11th, 2019, investors, entrepreneurs, and branding experts will gather to dissect the economics of cannabis business brands at The Green Market Summit in Los Angeles, California. Following a sold-out event in Chicago, The Green Market Summit will bring its business acumen to the world of cannabis branding and provide exclusive industry information on topics such as the celebrity effect on cannabis, how to manage brand perception for public companies, and the world of luxury cannabis.

“Our conferences are unique within the glut of cannabis events in that we zero in on one topic and then dig in with both hands,” said Green Market Media Co-founder and CEO, Debra Borchardt. “This makes it more valuable for our attendees because they walk away with real value-added information. You can’t get this type of nitty-gritty detail from a general topic cannabis conference.”

The event will include an in-depth examination about how to develop an authentic cannabis brand, led by legendary musician Melissa Etheridge and involve Kevin Bell, the COO of Tyson Ranch founded by boxer Mike Tyson, and Courtney Zalewski from Lowell Herb, which has developed a strong outreach to influencers in cannabis.

The summit will also feature a panel discussion about celebrity athletes, cannabis brands, and their relationship with CBD. As the CBD market continues to grow at an explosive rate, more athletes than ever are turning to CBD to help relieve pain, turning many into passionate advocates for cannabis.

The panel will include former NFL offensive lineman and founder of the Gridiron Cannabis Coalition, Kyle Turney; former professional ice hockey left winger and  Athletes for CARE co-founder, Riley Cote; NCAA national champion and Mendi founder, Rachel Rapinoe; former NFL player and Athletes for CARE Ambassador, Nate Jackson; and Athletes for CARE Executive Director Anna Valent.

The keynote event will star accomplished CNBC reporter Jane Wells, who will go one-on-one with a market leader in the edible cannabis market, Jake Heimark.

With more than three decades experience, Wells is a journalism veteran who has received numerous accolades throughout her career, including a 1992 Peabody Award and a DuPont Award for live coverage of the Rodney King Trial and a Los Angeles Emmy Award for her investigative reporting.

Heimark is the co-founder and CEO of PLUS Products, a publicly-traded California-based branded products cannabis company. During his tenure as CEO, Heimark has helped steer the company to become the #1 and #2 best-selling branded cannabis products across all BDS Analytics tracked markets, building a core following in the most influential market in the world, with over 1 million units of its signature PLUS gummies sold last year alone.

“PLUS is excited to partner with the Green Market Report for their Summit in LA to continue to educate individuals on the exciting opportunities within our emerging industry,” said Heimark. “We look forward to sharing our story and the progress we have made towards building an international cannabis brand.”

Attendance to the Green Market Summit is limited and is expected to sell out quickly. To get your ticket, please visit https://www.greenmarketsummit.com/tickets/.


AxisWireAugust 29, 2019
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6min00

CNBC’s Jane Wells To Interview CEO of PLUS Brands, Jake Heimark

Los Angeles – August 29, 2019 /AxisWire/ After a sold-out event in Chicago, The Green Market Summit brings its business acumen and data partners to Los Angeles for two days of cannabis brand industry analysis held from September 11-12 at the historic Montalban Theatre, 1615 Vine Street, Hollywood CA. The keynote interview between CNBC’s Jane Wells and the CEO of PLUS Brands, Jake Heimark is taking place from 4:00 to 5:00 PM on day one directly after an appearance by Melissa Etheridge, Founder of Etheridge Farms.

Hosted by the Green Market Report, the cannabis industry’s premier financial news organization, this two-day event will feature a deep dive into the many aspects of branding within the cannabis industry. 

Exclusive industry information will be shared on the celebrity effect on cannabis branding featuring musician and Etheridge Farms Founder Melissa Etheridge, how to manage brand perception for public companies, the world of luxury cannabis, how to work within the media and regulatory guidelines for cannabis brands, how data can help advance your brand, CBD branding, branding at the dispensary level, and we will hear from professional athletes that now have their own brands.

“Our conferences are unique within the glut of cannabis events in that we zero in on one topic and then dig in with both hands,” said Green Market Media Co-founder and CEO, Debra Borchardt. “This makes it more valuable for our attendees because they walk away with real value-added information. You can’t get this type of nitty-gritty detail from a general topic cannabis conference.”

The audience will include cannabis industry insiders and leaders from the state of California and beyond that want to learn branding secrets that would cost thousands of dollars from consultants. Attendance is limited and is expected to sell out quickly. To get your ticket, please visit https://www.greenmarketsummit.com/tickets/.

PLUS is excited to partner with the Green Market Report for their Summit in LA to continue to educate individuals on the exciting opportunities within our emerging industry,” said PLUS Products CEO Jake Heimark. “We look forward to sharing our story and the progress we have made towards building an international cannabis brand.” 

Located in Hollywood, the event is made possible through event partnerships with PLUS Products, Jushi, House of Saka, Mattio Communications, LA Weekly, Akerna Corporation & MJ Freeway, MMLG, Bluma Wellness, Athletes For Care, KCSA Strategic Communications, and many more. Following the Summit, there will be a private cocktail event on the Rooftop at The Montalban Theatre. 

Tickets for the event and early bird pricing are still available, but the spacing is limited. For more information, please visit: www.GreenMarketSummit.com 

WHAT: Green Market Summit: The Advanced Economic State of Cannabis

WHEN: September 11-12, 2019

WHERE: Ricardo Montalban Theatre, 1615 Vine Street, Los Angeles, California 90028

About Green Market Report:

The Green Market Report (GMR) is headquartered in the Financial District of New York City with an office in Los Angeles. GMR is poised to be the center for trustworthy business, financial and economic news, and intelligence. The site offers coverage on financial matters including news briefs on business, cultivation, and extraction, cannabis company stock prices, and wholesale cannabis pricing. For more information, please visit www.greenmarketreport.com or email info@greenmarketreport.com. Follow us on Facebook, Instagram and Twitter @GreenMarketRpt.

Media Inquiries

Cynthia Salarizadeh

Green Market Media 

Cynthia@salarmediagroup.com 

(856) 425-6160

 


Video StaffMay 31, 2019

1min00

The Economic Effect of Compliance on Cannabis Companies was held on May 7 at the Green Market Summit in Chicago. Compliance touches every aspect of the industry. With potentially game-changing legislation on the horizon, MMLG will address the inherent benefits of remaining compliant. This panel was moderated by Brian Lauvray – MMLG and he was joined by Aaron Lachant, CEO of MMLG, Juli Crockett, Director of Compliance at MMLG, Harry Nelson, founding partner at Nelson Hardiman, and Clint Armstrong, CEO – GroStaff


Video StaffMay 30, 2019

1min00

The Economics of Cannabis & Women-led Businesses panel was held on May 7 at the Green Market Summit in Chicago. Women lead almost 30% of the businesses in cannabis and the opportunities are there. The group of distinguished women reviews the best sectors to build a business and how to obtain the capital for your company to thrive and grow. The moderator was Lori Ferrara, Founder -Treehouse Ventures is joined by Tracy Mason, Chief Strategy & Innovation Officer – Cannacraft, Tahira Rehmatullah, CEO – MTech and Amy Margolis, Founder – The Initiative


Video StaffMay 28, 2019

1min00

This panel was conducted on May 7 in Chicago at the Green Market Summit.  Leading cannabis employment firm Cresta Management discusses what cannabis companies are looking for in employees. The hiring trends and the types of people they search for when trying to fill positions at cannabis companies. Moderating this panel is Gretchen Gailey of strategic communications firm KCSA Communications with Josh Rothman, CEO – Cresta Management, Jessica Cohen, NY Director – Cresta Management and Eunice Kim, VP of People – Green Thumb Industries


Video StaffMay 10, 2019

2min00

Just days before the Green Market Summit in Chicago on May 7, Illinois Governor Pritzker announced his plans for regulating adult-use cannabis. While some in the state weren’t really sure whether full legalization would happen, the news made it become very real, very fast. As a result ticket sales for the summit took off and the event hit capacity.

Attendees were impressed at the quality of the executives that attended. One person said, “I can’t believe I got to speak to Peter Miller, the CEO of SLANG. I wouldn’t get that chance at another conference.” Another panelist left saying that he believed he had sold two dispensaries as a result of the conference. A sponsor of the event said it gained five new clients.

Each panel was videotaped and are currently being edited. They will be published over the next two weeks. If you weren’t able to attend the conference, this video will give you a taste of what you missed. More events are being planned throughout the year. The Green Market Summit is building a reputation as an event where attendees really get to network and develop meaningful professional relationships, while the sponsors add business.


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