Parisa Mansouri-Rad also known as “The Marijuana Momma” is a marketing executive and Cannabis advocate whose experience as the mom of a special needs child propelled her into the industry. When spinal fusion surgery to correct scoliosis left her then 15-year-old daughter with a rare, life-threatening condition characterized by chronic abdominal pain, Parisa’s search for palliatives led her to Cannabis (Medicinal Marijuana).
After witnessing her daughter’s dramatic improvement, Parisa decided to leverage her marketing experience to re-brand the maligned Cannabis industry through ongoing advocacy and education of the public on the benefits of medicinal marijuana.
Parisa graduated with honors from New Mexico State University with a Major in Agriculture Business and a Minor in Marketing. She serves as Market Leader Program Director for Women Grow, Director of Marketing & Strategic Partnerships for Women of Cannabis & President of MjMomma Consulting LLC, a Cannabis focused Marketing Agency.
GMR Executive Summary Interview:
Company: Mj Momma Consulting
Years at current company: 4
Most successful professional accomplishment before cannabis: Leading a campaign effort to implant curbside recycling in my home town of Las Cruces, NM.
Company Mission: To help our clients achieve their most HIGHEST marketing goals and strategic communications objectives. To consistently provide the highest levels of professionalism and experience. To provide strategic counsel, creative solutions and timely, responsive services.
Company’s most successful achievement: my greatest professional achievements are watching our partnering brands succeeded. I’ve been blessed to help build and curate so many epic cannabis industry events this past year from National events throughout the US & Puerto Rico as well as Women Grow leadership Summit, National Women of Cannabis Conference & NYFW.
Has the company raised any capital (yes or no): No
Any plans on raising capital in the future? Absolutely
Most important company 5 year goal: I hope to break into the entertainment side of the industry and provide marketing avenues and opportunity for the brands I build on a larger national platform via television and Broadcast marketing.