Sonoma Hills Farm Archives - Green Market Report

StaffMay 17, 2022
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2min3510

Women’s Leadership Award

Cultivation

Joyce Cenali

COO Sonoma Hills Farm

 

Joyce Cenali is COO of Sonoma Hills Farm, a premium craft cannabis farm and organic culinary garden nestled on 60-acres in Sonoma Valley. In addition to Sun+Earth certification, the farm’s cannabis was one of the first to be recognized as “organic comparable,” as designated by CCOF’s OCal program, which certifies consistency with the uniform standards of the National Organic Program. The farm bridges Sonoma county’s rich agricultural history with a farm-to-table cannabis lifestyle.

Joyce has worked day in and day out to assist other entrepreneurs, many of which are minorities, in cannabis. She is an advisor for various female founders of early-stage companies that are innovating in cannabis with a mission to advance a modern regulatory model that unites capitalism with inclusion A long time craft cannabis cultivator, she co-founded an Emerald Cup winning operation and began angel investing in various women-founded early-stage cannabis start-ups including Sava. She is a board advisor with Access & Innovation whose mission is to advance a modern regulatory model that unites capitalism with inclusion, and former co-chair for the Sonoma County chapter of Women Grow, which serves as a catalyst for women to influence and succeed in the cannabis industry as the end of marijuana prohibition occurs on a national scale. 

She’s an avid supporter and investor in LADY BUDS, an indie film that features women in cannabis. She also leads operations at Big Rock Partners, a strategic advisory firm serving investors and companies at the intersection of food, hospitality, and cannabis.


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The Green Market Report focuses on the financial news of the rapidly growing cannabis industry. Our target approach filters out the daily noise and does a deep dive into the financial, business and economic side of the cannabis industry. Our team is cultivating the industry’s critical news into one source and providing open source insights and data analysis


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